It feels like every day new statistics are released about the rising prevalence of mobile usage in the world – more and more people are accessing their email, viewing websites, engaging on social media, and making purchases, all from the convenience of their phones or tablets. It’s safe to say, if your website isn’t optimized for mobile, you’re missing a significant portion of your target audience. The time is now to get your website into tip-top, mobile-friendly shape for maximum business exposure. Unconvinced? Don’t just take our word for it. Take a look to this new info-graphic which outlines the top reasons your business needs a mobile-friendly website right now. Among the key facts outlined in the graphic are: 1.2 billion people worldwide are accessing the web from mobile devices. Since Google’s algorithm update in April 2015, Responsive Design is now preferred in Google’s rankings over having a separate mobile website, or not having a mobile-friendly website at all. 52% of users said that a bad mobile experience made them less likely to engage with a company. Having a website that is mobile-friendly and user-friendly is the first step in staying competitive in the digital marketplace – and ultimately, seeing long-term business success. References Julie, C. (2017, March 29). The Top Reasons Your Business Needs a Mobile-Friendly Website [Infographic]. Retrieved from Social Media Today: http://www.socialmediatoday.com/marketing/top-reasons-your-business-needs-mobile-friendly-website-infographic