SEO

August 8, 2017
5 Exciting Changes Coming to LinkedIn

5 Exciting Changes Coming to LinkedIn

LinkedIn’s has been rolling out a ton of new features to help boost the utility and opportunity of the service. Some of them are live right now, and if you’re a regular contributor on the network, you likely have access already. Here are five of LinkedIn’s new changes which are either already available or coming soon – and how they can be of benefit. 1. Multiple Photos in Posts You can now add more than just one photo to your posts on LinkedIn. This is a welcome change that should have happened years ago. People use LinkedIn to show off their company culture and events, and trying to squeeze updates into one photo just wasn’t enough. Show off your business with this new feature. 2. Native Video Content Soon you’ll be able to shoot your videos within the platform. Users will be able to record video on the LinkedIn app and share it directly to their network. This content could be given priority in the feed (though no one at LinkedIn has confirmed this). 3. Off Network Sharing In the past, if you shared a Pulse article on another social network, would be readers need to log into LinkedIn to view your content. LinkedIn has decided to go away with this – it appears exclusivity has been trumped by the need to attract more website visitors. 4. Share Drafts LinkedIn’s long form publishing platform is a great place to write and republish content – and now you can have others […]
March 14, 2018
What is SEO (Search Engine Optimization)?

What is SEO (Search Engine Optimization)?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. To understand what SEO really means, let’s break that sentence down and look at the parts: Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really, you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer. Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better. Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for. Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query. There are a lot of factors that go into a search engine’s algorithm, and here’s how a group of experts ranked their importance: References Moz. (2017, January 1). What is SEO ? Retrieved from Moz: https://moz.com/learn/seo/what-is-seo Search Engine Land. (2018, March 14). What […]
June 12, 2018
Social Media Management

Social Media

Social Media Marketing Solutions Social media has become an intricate and very important element of any online marketing campaign. Social media increases your traffic on your site, promotes your brand, improves your SEO and much more. Our social media team will help you plan, develop and implement you with the following and much more… Development and design of social media presence Development of social media community Link building & traffic generation Content writing & supervision Blog development Let us build your custom site for facebook For more information visit our Website: https://xperiencemarketingsolutions.com/
June 12, 2018
SEO

Great Tips On How To Make A Good Decision When Hiring A SEO/SEM Agency

Planning and implementing a successful SEO/SEM requires creating diverse strategies to communicate the valuable content and production of your company through some specific technical aspects that will make you stand out among the others. When SEO/SEM is performed correctly, you will experience positive results that will increase your bottom line.  The World Wide Web is flooded with all kinds of companies or freelancers claiming they offer the best marketing services related to SEO. Before you make a decision about hiring a company to help you with your SEO and SEM need, these are some things you should take into consideration. First of all you, if you don’t know what a SEO/SEM solution is, you should start by doing some research about the overall tasks that it entails and the way it can affect your business. Then, you could be prepared to come up with some serious theoretic and practical questions when interviewing the SEO person or team. Now, thinking that the firm at the top of Google search or an attractive website will immediately translate into a great SEO is a big delusion. Then, what do you need to have in mind to hire not only a good SEO service but a great one? Thinking that the person or company that has a listing at the top of Google search will immediately translate into a great SEO is a big delusion. Work with professionals who have SEO knowledge and credentials. Know exactly what type of SEO agency you are looking […]