business success

May 3, 2013

Make sure your website makes a good first impression.!

On many occasions, your website will be the first impression a possible new customer will get from your company. It is imperative your website is functional and can be properly navigated on the top browsers. Nowadays, mobile communication is part of the business environment and your website should also be compatible with cell phones and other mobile devices. A professional appearance is one of the most important elements of your website. Dos your website currently represents the image you want your business to portray? Your website can be considered as your “online store front”, in a matter of seconds, a visitor may decide what your business is capable of doing by the look, feel and clarity of your website. Your website portrays who you are, what does your business have to offer, your business unique qualities and others highlights. Make sure you offer something valuable and convey your message in an organized, easy to navigate website. Leverage your most visual content, images, pictures graphics are key in conveying an image of quality and clarity about what your business offers. Incorporate social media to enhance your website experience and interact with visitors. Optimize your website and find the best option to improve Search Engine Marketing If you feel your company is ready to go to the next level, or you know it is time to enhance your company’s image and keep up with technology, contact the marketing specialist at “Xperience Marketing Solutions” to request a “Website assessment and online marketing analysis”. […]
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August 21, 2013

XMS helps Top Stop Music launch “Salsa Giants” and takes it to the top of the charts..!!

XMS – Xperience Marketing Solutions, has been working closely with Top Stop Music to promote the “Salsa Giants” new album release in CD and DVD. www.SalsaGiants.com The marketing professionals’ team at Xperience Marketing Solutions has planned and implemented an international marketing campaign to launch “Salsa Giants”. As a result of the great effort from XMS and Top Stop Music team, we have seen “Salsa Giants” go to the top of the charts.Visit the “Salsa Giants” official website www.SalsaGiants.com to find more detailed information about the great concert (tambien disponible en español.) “I couldn’t have made a better decision,” said Sergio George. “To see these giants move so many souls together was a one and only experience, that fortunately, was recorded so it would never be forgotten, because concerts like that are rarely repeated.” The concert began with a brief piano introduction from George before a series of Salsa legends representing numerous cultures took the stage. “Salsa Giants” has been ranking as #1 for several weeks at the Latin Billboard. Now it is a closed second right after Marc Anthony’s new album.http://www.billboard.com/charts/tropical-albums Xperience Marketing Solutions continues working as a digital marketing agency, helping Top Stop Music with their online marketing needs and some their artists. For additional information about Xperience Marketing Solutions, please visit the following sites. www.XperienceMarketingSolutions.com  – agency website www.Estudio11.com  – Portfolio website
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April 6, 2017

The Top Reasons Your Business Needs a Mobile-Friendly Website

It feels like every day new statistics are released about the rising prevalence of mobile usage in the world – more and more people are accessing their email, viewing websites, engaging on social media, and making purchases, all from the convenience of their phones or tablets. It’s safe to say, if your website isn’t optimized for mobile, you’re missing a significant portion of your target audience. The time is now to get your website into tip-top, mobile-friendly shape for maximum business exposure. Unconvinced? Don’t just take our word for it. Take a look to this new info-graphic which outlines the top reasons your business needs a mobile-friendly website right now. Among the key facts outlined in the graphic are: 1.2 billion people worldwide are accessing the web from mobile devices. Since Google’s algorithm update in April 2015, Responsive Design is now preferred in Google’s rankings over having a separate mobile website, or not having a mobile-friendly website at all. 52% of users said that a bad mobile experience made them less likely to engage with a company. Having a website that is mobile-friendly and user-friendly is the first step in staying competitive in the digital marketplace – and ultimately, seeing long-term business success. References Julie, C. (2017, March 29). The Top Reasons Your Business Needs a Mobile-Friendly Website [Infographic]. Retrieved from Social Media Today: http://www.socialmediatoday.com/marketing/top-reasons-your-business-needs-mobile-friendly-website-infographic
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